Heath Holliday joined the University of Central Arkansas baseball program in June 2025 and serves as the Bears’ recruiting coordinator, hitting coach, and catching coach. Head coach Nick Harlan on Holliday: “Heath is extremely bright and is a tremendous teacher and evaluator of talent. His positive energy is contagious.”
Holliday brings a proven blend of Division I roster construction, offensive development, and Major League Baseball scouting experience. He is recognized for developing hitters into professional-caliber performers, producing MLB Draft selections and professional signees while consistently building high-out-put offenses.
Most recently, Holliday spent the 2025 season at the University of Texas at Arlington as hitting coach/offensive coordinator and catching coach. He helped drive a midseason offensive surge as the Mavericks finished with 58 home runs, the second most in program history. Prior to UT Arlington, Holliday returned to the college game at Austin Peay (2022-24), reuniting with head coach Roland Fanning, his former coach at Oklahoma State. Serving as recruiting coordinator, hitting coach, and catching coach, Holliday helped build rosters that captured a share of the 2024 ASUN regular-season championship and set a program record with 122 home runs (top five nationally). Those rosters produced multiple professional outcomes, including four 2024 MLB Draft selections (Lyle Miller-Green, Jon Jon Gazdar, Titan Hayes, and Tyler Hampu) and additional professional signees Garrett Martin, Clayton Gray, and outfielder John Bay. Across three recruiting cycles (2023-25), Holliday recruited and signed more than 65 players, producing a then-program-record 10 all-conference selections in 2024. The roster he helped assemble prior to his departure laid the foundation for Austin Peay’s 2025 ASUN Gold Division title and produced a program record 14 All-ASUN honorees, highlighted by back-to-back ASUN Players of the Year Lyle Miller-Green (2024) and Cameron Nickens (2025).
From 2017-21, Holliday worked in professional baseball as an area scouting supervisor for the Los Angeles Dodgers (North Texas, Oklahoma, Kansas), evaluating amateur players at all levels, building draft boards, and assigning draft value across his territory. Earlier, Holliday served as Auburn’s video coordinator (2014-15) and returned to Oklahoma State (201517) as director of baseball operations, helping the Cowboys reach the 2016 NCAA College World Series and win the 2017 Big 12 Championship.
A native of Bixby, Oklahoma, Holliday began his college playing career at Connors State College before transferring to Cumberland University and finishing at Oklahoma State, where he earned a B.B.A. in Business Management (2014). He also played professionally for the Laredo Lemurs of the American Association.
Baseball runs deep in the Holliday family and its championship tradition. He is the son of coach/scout Dave Holliday, the nephew of veteran coach Tom Holliday, and the cousin of former MLB All-Star Matt Holliday and Oklahoma State head coach Josh Holliday. Holliday and his wife, Mychelle, who practices law, reside in Conway, Ark., with their children Mia, Houston, and Henry.
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